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CONSENT AND CTV: GOOGLE'S NEW RULES

Publishers and advertisers alike must soon meet CMP requirements from Google in order to use their advertising products. 

Watch this on-demand webinar to learn more about collecting consent on CTV.

You'll learn:

  • How to implement consent to ensure the continuity of CTV advertising
  • IAB TCF and Google Consent Mode v2 for CTV
  • Best practices for collecting consent on CTV environments

Watch the on-demand webinar

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GET THE LATEST ON CTV AND GOOGLE'S NEW CONSENT REQUIREMENTS

Join Sam Morse, Global Product Lead, Google, and Pat Effinger, Senior Client Services Director at Sourcepoint for this practical overview about how to protect revenue and collect consent on CTV environments without interruption.

Watch this on-demand weebinar to get the latest on Google Consent Mode v2, IAB TCF v2, and Google-certified CMPs for CTV. Q&A to follow.

QUICKLY AND EASILY ACTIVATE GOOGLE CONSENT MODE v2

The world's most influential brands trust Sourcepoint to be their Google-Certified CMP partner.

We’re proud to have been Google Ad Manager’s vendor scanning partner since 2022.

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Flexible consent management. Unmatched scanning.

What our customers say:

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Sourcepoint ensures that we’re always up-to-speed with the latest GDPR recommendations and will even make updates for us when necessary.

"We’re so happy with the integration on the website that we’re now moving our apps over to Sourcepoint, too."

 

 

Sarah Watson
Sarah Watson
Chief Product Officer, PinkNews
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The Diagnose tool gives us global visibility into the behavior of trackers operating on our sites. It is a very innovative and powerful solution that enables us to monitor compliance at scale.

"The reports perfectly complement our consent management workflows to inform the way we control and document our tech stacks."

Guillaume Sanna
Guillaume Sanna
Data Protection Officer, CDiscount
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[Sourcepoint's] platform is detailed and allows for a lot of customizations, and their Dialogue feature has given us the tool we need to identify bad actors and ensure we're not only compliant but being efficient as well."

Elspeth Hinde
Elspeth Hinde
Head of Product, Publishers Collective
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Partnering with Sourcepoint, we were able to adapt our Consent or Pay model to meet strict requirements set by our local data protection authority while continuing to execute on our various monetization strategies."

Dominque Kuhn
Dominque Kuhn
Head of Product Management, Heise Medien