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BRIDGING THE LEGAL AND MARKETING GAP

Increased scrutiny on data collection practices has brought new challenges to legal and marketing teams alike.

How are companies complying with complex data privacy regulations while still leveraging customer data for marketing? 

Check out our guide to understand how universal consent and preference management can help you achieve exactly that.

 

Guide to bridging the legal compliance and marketing gap

 

Download the Guide

Customer siloes a thing of the past-1

MAKE CONSUMER DATA SILOES A THING OF THE PAST

Data-driven brands need a single source of truth for their consumer data.

Sourcepoint’s solution syndicates advertising consent and marketing preferences together so brands can activate all of their first-party data in a compliant and ethical manner.

Empower your customers to control their data and protect your business assets.

Consent + Preferences

A single source of truth

Now your teams can know which consumer data can be used for what marketing purposes.

Build efficiency and reduce regulatory risk with an integrated marketing preference and consent solution.

A Single Source of Truth
Customer siloes a thing of the past
Universal Privacy Center

A one-stop shop to control personal data

Build consumer trust with a branded privacy center.

Deploy across all devices and channels to power personalized experiences for customers wherever they encounter your brand.

BRANDS WHO TRUST US

Flexible consent management. Unmatched scanning.

What our customers say:

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Sourcepoint ensures that we’re always up-to-speed with the latest GDPR recommendations and will even make updates for us when necessary.

"We’re so happy with the integration on the website that we’re now moving our apps over to Sourcepoint, too."

Sarah Watson
Sarah Watson
Chief Product Officer, PinkNews
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The Diagnose tool gives us global visibility into the behavior of trackers operating on our sites. It is a very innovative and powerful solution that enables us to monitor compliance at scale.

"The reports perfectly complement our consent management workflows to inform the way we control and document our tech stacks."

Guillaume Sanna
Guillaume Sanna
Data Protection Officer, CDiscount
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Partnering with Sourcepoint, we were able to adapt our Consent or Pay model to meet strict requirements set by our local data protection authority while continuing to execute on our various monetization strategies."

Dominque Kuhn
Dominique Kuhn
Head of Product Management, Heise Medien
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[Sourcepoint's] platform is detailed and allows for a lot of customizations.

"Their Diagnose feature has given us the tool we need to identify bad actors and ensure we're not only compliant but being efficient as well."

Elspeth Hinde
Elspeth Hinde
Head of Product, Publishers Collective
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Sourcepoint is always at the forefront of industry changes.

"The account management team helpfully is always providing useful updates and support to implement any required changes to protect our expected adtech and martech performance."

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Edward P.
Growth Team Manager, Enterprise Company
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A great product, supported by a great product service team. 

"The self-serve portal provides flexibility in meeting the challenges of the ever-changing GDPR landscape. The process of adding sites, managing vendor lists, creating messaging and campaigns is easy to follow — and if a user does get stuck, the product is supported by easy-to-follow documentation and a responsive and helpful product service team."

Current User
Enterprise Media Company
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Great tool and great service!

"The tool is very easy and understand, for all levels of expertise. The SDK made replacing our existing CMP very easy and give many additional feature options we didn't have previously.

"In the ever evolving global landscape of user privacy and content security this tool has really helped us quickly make changes to ensure we are compliant globally."

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Ben A.
Business Analyst, Enterprise Brand