IS YOUR DATA STRATEGY READY FOR THE POST-3P-COOKIE REALITY?

Growing privacy scrutiny and fragmented regulations and platform policies are reshaping digital advertising. As Apple and Google implement more stringent requirements and place limits on cross-context targeting and more, marketers must adapt their strategies to stay ahead. And publishers face challenges maintaining revenue as it becomes more difficult to reach and measure their audiences effectively.

Watch this Sourcepoint on-demand webinar with ThinkMedium, for practical advice and insights on how to navigate these changes.

What you will learn:

Key industry evolutions in data, identity, and privacy
A framework for assessing and adapting to Apple’s device-based ID opt-in, Google’s Privacy Sandbox, and other key industry changes
How to future-proof your marketing tactics against new regulations
Insights from domain experts to protect and grow your business

Watch the on-demand webinar

HEAR FROM COOKIES, CONSENT AND PRIVACY EXPERTS ON COOKIE CHANGES

Watch this Sourcepoint on-demand webinar with ThinkMedium, for practical advice and insights on how to navigate these changes. Join Kyle DeYoung, Sourcepoint, and Dennis Bucheim of ThinkMedium for this webinar on assessing your data strategy and solution portfolio readiness for the post-third-party-cookie reality and beyond.

COMPARE US STATE PRIVACY LAWS AND DEADLINES

It’s difficult to keep track of US state privacy laws. The following states have passed comprehensive data privacy laws: California, Virginia, Colorado, Utah, Connecticut, Iowa, Indiana, Montana, Tennessee, Texas, Oregon, Delaware, New Jersey, New Hampshire, Maryland, Minnesota, Kentucky, Nebraska, and now Rhode Island and Florida.

With each new law, comes the questions of how requirements and impacts to the digital advertising industry will differ. Get our chart that defines the basics like applicability, sensitive data processing, and deadlines to honor universal opt-out mechanisms.

GET THE US STATE LAW COMPARISON

Flexible consent management. Unmatched scanning.

What our customers say:

Sourcepoint ensures that we’re always up-to-speed with the latest GDPR recommendations and will even make updates for us when necessary.

"We’re so happy with the integration on the website that we’re now moving our apps over to Sourcepoint, too."

Sarah Watson

Chief Product Officer, PinkNews

The Diagnose tool gives us global visibility into the behavior of trackers operating on our sites. It is a very innovative and powerful solution that enables us to monitor compliance at scale.

"The reports perfectly complement our consent management workflows to inform the way we control and document our tech stacks."

Guillaume Sanna

Data Protection Officer, CDiscount

[Sourcepoint's] platform is detailed and allows for a lot of customizations, and their Dialogue feature has given us the tool we need to identify bad actors and ensure we're not only compliant but being efficient as well."

Elspeth Hinde

Head of Product, Publishers Collective

Partnering with Sourcepoint, we were able to adapt our Consent or Pay model to meet strict requirements set by our local data protection authority while continuing to execute on our various monetization strategies."

Dominque Kuhn

Head of Product Management, Heise Medien